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Sell More Using Consumer Behavior |
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Thursday March 4, 2010 Topic: Sales & Marketing Management Reference: Welch, Ned. “A marketer’s guide to behavioral economics.” McKinsey Quarterly, February 2010. Http://www.mckinseyquarterly.com. In a tough economy and a difficult selling environment, smart companies are trying innovative ways to attract and retain customers. A number of initiatives are Web 2.0 centric involve email marketing campaigns, search engine optimization techniques, Google Ad words, and the power of social media using Facebook and Twitter among others.
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The CXO Thoughts Consulting Advantage |
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“The will to challenge, the strength to win”
CXO Thoughts Consulting can help your organization achieve
superior performance and results along the dimensions that have the highest
impact on your business: (a) leadership; (b) people and performance; (c)
innovation; and (d) execution.
We specialize in high value solutions that
maximize facilitation, communication, and results by working with and through
your people. Our approach includes space repetition learning, facilitated
workshops, multidimensional training, expert analysis and targeted results. CXO
strives to evaluate concerns through the eyes of its customers, while utilizing
best practices, industry resources, and years of management experience to craft
winning solutions.
We have partnered
with 360 Solutions, an internationally recognized training solutions company,
to provide you with the tools and solutions regularly made available to Fortune
500 companies, government agencies, and not-for-profits. This partnership, our
people, and skills are available to organizations of any size and offer you a
great value at a reasonable cost. This is the CXO advantage!
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